Content Accessibility

Learn Amp is committed to making our platform as inclusive and accessible as possible.

Our aim is to provide a delightful experience for all users. In order to do so, our first step is to make it accessible and usable. This means paying particular attention to ensuring we serve those who have special requirements or require assistive support.

We’re committed to:

ensuring our platform continually conforms with internationally recognised accessibility standards.
conducting regular accessibility audits.
being transparent about any exceptions and our plans to address them.
making continual improvements in a timely manner, alongside feature development.
listening to, and acting on, feedback from customers on how we can improve.

As part of this, we’re committed to providing you with the tools you need to make your content accessible.

When editing an item you have the option to include a hero image. If you decide to include this, you can now add descriptive alternative text. Alt text is used to convey the information contained within images to those with accessibility requirements. An alt text field will also appear on our Featured Image and Featured banner widgets.

Top tips:

Don’t start with ‘An image showing…’ - just go straight into the description.
You only need to describe the information that a user with who has difficulty processing visual information requires in order to be on the same level of understanding as a sighted person.
In the example image below, note that it is described as a ‘Rainbow flag in the shape of a bulb’ rather than ‘A bulb containing a red stripe at the top, underneath the red stripe is a yellow stripe etc' - the latter describes the image, the former describes the information the image is conveying re. diversity and inclusion which is symbolised by the Rainbow flag.

A section of the 'Featured Image' widget creation modal, showing the ability to add alt text to the image.

NB. not currently compatible with translations.

Transcripts are a text based alternative for media content. They can be used to describe both audio and visual information needed to understand the content. They can help users with a variety of accessibility needs such as those who are deaf, hard of hearing, blind or have difficulty processing auditory information.

You can add transcripts to an audio/video item from Item → Edit details → Accessibility.
You can add transcripts per language by using the language switcher from Item → Edit details → Key details.

Top tip:

You can use the advanced editor functionality to add tables to your transcripts.
Tables are useful for separating the audio content description from the visual content description.
You can use rows to align the description of audio and visual information that occurs simultaneously.

A section of the 'View item' page showing what a transcript looks like in situ. The transcript shows how a table can be used to describe both audio and visual content.

You can add a WebVTT captions file alongside Video content to convey relevant information for those that have difficulty processing audio.

Description (often referred to as audio description) provides a way to access content for people who are blind or who have visual impairments. Description explains (via audio) any visual information needed to understand the content.

For items created from a video upload, you can add Description by uploading a separate video file that contains descriptions of the visual content.
You can add Description files per language by using the language switcher from Item → Edit details → Key details.

Top tip:

Both videos should convey the same content.
The Video with Description should include description of any visual content that is needed to convey the information contained in the video.